FIT LIVIN' Privacy Statement

Effective 11-1-15

The following Privacy Statement sets forth the Fit Livin' LLC ("we", "our") privacy practices and the possible uses of the information that we gather via our Site at and through the Fit Livin’ mobile application (the "Site"). This Privacy Statement applies to the Site, regardless of the medium in which it is accessed (e.g., mobile, web browser).

Information You Provide. When you visit and navigate the Site, we will not collect identifying information, like name, address, email address, or telephone number (collectively, "Personal Information"), about you unless you provide us that information voluntarily, such as, for example, by filling out a form on our Contact Us page or by enrolling in a Fit Livin' program.

Information Provided By Your Employer. Your employer may provide your Personal Information to us for your enrollment in a Fit Livin' program. Please refer to your employer's particular data privacy policy to identify the types of information that may be shared by your employer to third parties.

Cookies and Statistics. We may collect information through the use of common information-gathering tools such as web beacons, cookies and server logging. A cookie is a small string of text that a Site can send to your browser which helps the Site remember and customize your visit. For example, cookies allow us to tailor the Site to better match your interests and preferences. With most Internet browsers or other software, you can erase cookies from your computer hard drive, block all cookies or receive a warning before a cookie is stored. Please refer to your browser instructions to learn more about these functions. If you reject cookies, functionality of the Site may be limited, and you may not be able to take advantage of many of the Site's features. We may also use single-pixel images on the Site or in our emails to you (web beacons). This technology tells us more about browsing, click-tracking, viewing, and buying activity. We may also collect and aggregate other anonymous information, including but not limited to server logging that your web browser or device provides to us when you view the Site, your IP address, the type of browser you are using, a referring URL, and other information contained in HTTP headers.

Fitness Data. When you enroll in and manage your activity through a Fit Livin’ program, the Site collects health and fitness data that you provide to us, both data manually inputted by you and data that is automatically collected from your authorized, connected devices, including, for example, your caloric intake, nutritional statistics, fitness activity, and weight loss/gain (collectively, “Fitness Data”).

Use of Information / Information Sharing

We may disclose your information to our affiliates, as well as third parties as follows below:

  • Service Providers. Your Personal Information may be shared with third party service providers that assist us in fulfilling orders from customers, delivering packages, sending mail, providing search results and links, or similar customer services.
  • Law Enforcement. Your Personal Information may be shared with law enforcement officials if it relates to a criminal investigation or alleged illegal activity.
  • Necessary or for Safety Reasons. We may disclose your Personal Information if required or permitted to do so by law, for fraud protection and credit risk reduction purposes, or in the good-faith belief that such action is necessary to protect and defend the rights or property of us or the users of the Site, to act under urgent circumstances to protect our safety or the safety of our employees or a member of the public, or to comply with a judicial proceeding, court order, or legal process.
  • Sale or Acquisition of Assets. If we become involved in a transaction involving the sale of our assets, such as a merger or acquisition, or if the Site is transferred to another company, we may disclose and/or transfer your Personal Information as part of the transaction. If we are not the surviving entity in that transaction, the surviving entity may use your information pursuant to their own privacy policies, and those policies may be different from this Privacy Statement.

Employer Aggregated Information. If you enroll in a Fit Livin' program through your employer, we may disclose aggregated, non-personally identifiable information to your employer to report on overall health of its employees. Such aggregated information shall not identify you in any reasonable way.

Transfer of HealthKit Data. You can choose to connect and share your Personal Information and Fitness Data with HealthKit and/or import your HealthKit information with the Site. The information you provide to HealthKit is then governed by the Apple Terms and Conditions and Privacy Policy. The information you choose to send from HealthKit is not used by us for marketing and advertising or transferred by us to third parties for marketing and advertising purposes. You may manage your information shared within the HealthKit Framework through the iOS Health app.


We employ commercially reasonable standards in collecting and protecting your information. Unfortunately, no safeguards or processes can be guaranteed to be 100% secure. We cannot ensure or warrant the security of any of such information, and you provide such information at your own risk. We will notify you in the event we become aware of a security breach involving your personally identifiable information (as defined by the applicable state and federal laws) stored by or for us. By disclosing your email address to us for any reason, you expressly consent to receive electronic notice from us in the event of such a security breach.

Collection of Information by Third-Party Websites

We may, from time to time, link to third-party websites whose information practices may be different from the practices described in this Privacy Statement. We do not endorse or make any representations or warranties concerning, and will not in any way be liable for, any informational content, products, services, software, or other materials available on such third-party websites, even if one or more pages of such third-party website is framed within a page of this Website. Your use of such third-party websites is governed by and subject to the terms and guidelines of those website(s). As such, you should consult the privacy policies of such third-party website.

Updating Information

If you would like to access, update or modify your Personal Information, or to have us delete your Personal Information, you may do so by contacting us by email at the address below. We will process any request to access, update, modify, or delete information within thirty (30) days. Opting-out, unsubscribing, modify, updating, or requesting to delete your Personal Information will not delete any information that may reside on backup or disaster-recovery files.


This Privacy Statement was last modified at the date first printed above. We reserve the right to update this Privacy Statement from time to time, and you should check this page periodically for changes.

Contact Us

If there are any questions regarding this Privacy Statement, you may contact us using the information below.

Matt Shade